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The Remarkable Credit Union Podcast

The Remarkable Credit Union, hosted by PixelSpoke co-owners Katie Stone and Kerala Taylor is for credit union leaders and marketers who want to challenge preconceptions about “business as usual.”
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Now displaying: 2020
Dec 1, 2020

Want to make a difference in your community? Start with your employees. As Judah Musick, former Chief Innovation Officer at Red Rocks Credit Union, has learned firsthand, employers are key to scalable and sustainable community impact.

Musick joins us to address this month's BIG question: How can credit unions better align their product strategy and impact strategy, and might employee benefits be one piece of the puzzle? 

Nov 5, 2020

It’s safe to say that this year almost nothing has gone according to plan. That’s not to mention that the days are getting shorter, and we’re all confronting the reality of winter in the thick of a pandemic.

So, how are you doing? How are your coworkers doing? Is everyone ok? Chances are, everyone is not ok. While we can’t solve our coworkers’ problems (or some of our own problems, for that matter), we can be a positive force in their lives. PixelSpoke’s very own Joy Team joins our Remarkable Credit Union podcast to answer this month’s BIG question: How can we create a strong, cohesive culture built on mutual trust and support in a mostly-remote environment?

Oct 1, 2020

We all have our own money story. Many of our financial habits, as well as the beliefs and emotions we have around money, are inherited from our parents and the communities in which we were raised. Most of us would benefit from both discovering and reshaping our money stories, but will a website of videos and articles truly prompt behavior change?

Georgia Lee Hussey, a sculptor and writer turned wealth management firm CEO, joins us on The Remarkable Credit Union podcast to help us answer today’s Big Question: How can credit unions move from education to actual behavior change when it comes to helping their members be financially empowered?

Aug 27, 2020

We could all use a little more kindness right now. In a world that has become increasingly polarized and prone to hysteria, one simple act of kindness can go a long way. On this episode, we're joined by two guests from the Minnesota Credit Union Network, President & CEO Mark Cummins and Director of Engagement Ben Hering, to talk about CU Forward, a statewide day of kindness that is strengthening trust in communities, generating buzzworthy stories, and creating meaningful impact.

Jul 13, 2020

In this month's episode, we're excited to explore how your credit union can measure its impact in a meaningful way, and how doing so can help you win over new members and gain more loyalty from existing members.

We recorded this conversation back in early March, about a week before our world as we knew it was turned upside down by COVID-19. While we’ve been focusing on more urgent issues over the last few months, we don't want to lose sight of the importance of measuring impact, particularly as we head into the 2021 planning season.

Between financial hardship, health concerns, racial strife, and a general atmosphere of fear and anxiety, your members and community need you more than ever. There’s great potential ROI for rigorous impact measurement, particularly during a recession when member loyalty and new member growth are all the more critical.

Dan Osusky, the Director of Standards at B Lab and creator of one of the world’s most comprehensive standards for impact, joins us to talk about how measurement illuminates our blind spots, what the business case is for impact, and how to create a roadmap to greater impact.

Jun 11, 2020

By now you've probably heard of the California Consumer Privacy Act (CCPA), but if you're not based in California, you may not be paying much attention... yet. Ben Herman, CEO of MadFish Digital, joins us to talk about how the CCPA is setting a precedent for a wave of similar regulations that will keep growing in strength and complexity, much like ADA. He discusses the specific steps credit unions can take to be out in front of this trend, whether or not you're based in California, and the ways in which COVID-19 has only heightened data privacy concerns.

May 21, 2020

In today's "new normal," what should credit unions be doing differently?  

Gigi Hyland, Executive Director of the National Credit Union Foundation, joins us to share stories about putting empathy into action, explain how new member habits are changing the credit union business model, and what she would do if she was chartering a new credit union today.

May 7, 2020

Innovation is often born out of crisis. After all, when everything is running smoothly, there isn't much need to think differently. But are credit unions only reacting to the crisis at hand, or are they taking the opportunity to step back and "dream bigger?"

Jon Jeffreys, President and CEO of Callahan & Associates, joins us to talk about why it's more important than ever to try new things, why helping our members isn’t enough, what three questions every credit union should be asking itself, and what learned from Mr. Rogers.

Apr 16, 2020

In the coming months, as we shift from crisis mode to our "new normal," companies will no doubt be hungry to start selling again. But what about our appetite as consumers?

Becky Smith, Chief Strategy & Marketing Officer of State Employees' Credit Union (SECU), joins us to talk about how her team is focusing its marketing efforts during this time of need. She shares what they are doing to help members, employees, and their broader community; why it's important to pay attention to members’ evolving emotional states; and how focusing on impact and doing the right thing can become the new competitive advantage is for credit unions.

Apr 7, 2020

During times of crisis, credit unions must walk together with their members. But how?

Jim Morrell, CEO of Peninsula Community FCU, joins us to talk about how to go to your core by putting your mission statement front and center, how to care for the short- and long-term financial health of your members, and how to reach members who won’t reach out to you for help.

Mar 30, 2020

Credit unions, like many businesses, are currently facing a lot of unknowns. It's not always clear what to do, or how to go about doing it. Luckily, George Hofheimer, Executive Vice President of Research and Development at Filene, is here to help.

He joins our podcast to talk about the number one thing that credit unions should be focused on right now, innovation opportunities in the current environment, and post-pandemic member service strategies.

Mar 17, 2020

We are living in fast-changing and uncertain times. Right now, more than ever, your members are seeking support and reassurance. So, how should credit unions proceed?

Casey Boggs, President of ReputationUS, shares his experiences on how to manage a Black Swan crisis, why consumers are even more scared about their finances than their health, and the worst thing an organization can do in a crisis.

Mar 9, 2020

We think of finance as a science, not an art. But the truth is, when it comes to our personal finances, money is about so much more than numbers.
National financial wellness expert Manisha Thakor joins us to talk about how our emotions affect our financial decisions, what we can learn about finance from Weight Watchers, and how credit unions can leverage our emotional connection to money to build more authentic relationships with their members.

Feb 3, 2020

Why is it important for credit unions to adopt a multicultural marketing strategy? Perhaps more importantly, what does that even mean? Edgar Hernandez, Senior Multicultural Strategy Manager at CUNA Mutual Group, is well equipped to answer these questions.

He joins the podcast to talk about what credit unions are doing well when it comes to multicultural marketing; how to use data to better serve diverse audiences; and the ways in which an effective multicultural marketing is strategy, just like any marketing strategy, hinges on listening to your members' needs, rather than assuming one-size-fits-all solutions. 

Jan 2, 2020

It it time for us to open our eyes to a credit union? Turns out, our eyes may already be open, but we're not seeing the full picture. 

Teresa Freeborn, CEO and President of Xceed Financial Credit Union and a Board Member of the Credit Union National Association (CUNA), joins us to talk about CUNA's Open Your Eyes campaign, including what it hopes to accomplish and why the campaign can’t be a “hit and run” effort. Oh, and also how pizza has ruined college students' FICO scores.

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